Examples of quantitative data collection methods include quantitative surveys, interviews, quantitative observations, and experiments. 3.Differentiate between qualitative and quantitative research methods and … (-) The participation may end up influencing the opinions and attitudes of the researcher, so he will end up having difficulty being objective and impartial as soon as the data he is looking for comes in. Face-to-face interviews, qualitative questionnaires, focus groups, observation, longitudinal studies, and case studies are examples of qualitative data collection methods. These interviews can take the following forms: This is straightforward enough. 2.Determine what question(s) the authors are trying to answer by doing this research..Explain whether the study is qualitative or quantitative by citing specific clues from the article, such as sample size, data collection techniques, the nature of the data collected, or the data analysis techniques used. At first glance, an oral history might sound like an interview. The observed may become reactive to the idea of being watched and observed. (+) It is flexible and versatile, analyzing both simple and complex units and occurrence, even over a long period of time. Qualitative methods include focus groups, group discussions and interviews. Interviews are another way to collect quantitative data. Quantitative data can be expressed as a number or can be quantified. Then, use quantitative research to test your hypothesis and come up with results that can be analyzed easily. Case studies involve taking a close look at a particular case – an individual, a group of individuals, or an organization. 3.5 Quantitative, Qualitative, & Mixed Methods Research Approaches Generally speaking, qualitative and quantitative approaches are the most common methods utilized by researchers. What resources do you have at your disposal? Similarly, businesses won’t be able to formulate marketing plans, and implement strategies to increase profitability and growth, if they have no data to start from. However, if the interviewer still wants the data to be standardized to a certain extent for easier analysis, he could conduct a semi-structured interview where he asks the same series of open-ended questions to all the respondents. – These types of experiments take place in a controlled environment, with researchers having strict control over all the variables involved. (+) The researcher will gain better understanding of the field or subject being looked into, thanks to the reliable and high quality documents used as data sources. Face-to-face interviews, qualitative questionnaires, focus groups, observation, longitudinal studies, and case studies are examples of qualitative data collection methods. Reliability. Questionnaires as a data collection method is used in quantitative and qualitative research. Identify and discuss the research questions, sampling and sampling sizes, research designs (qualitative vs. quantitative), hypothesis, data collection methods, and research findings. This type of approach is useful for getting a detailed understanding of the subject matter. All it takes is to pick up the phone and dial a number, or connect to the internet and log on to Skype for a video call or video conference. Professionals, researchers, organizations, businesses, industries and even governments cannot function without information serving as “fuel” for decision-making, strategizing, gaining and storing knowledge. Interviews. In most cases, a combination of quantitative and qualitative data collection methods is the best way to go. Qualitative questions are open-ended such as ‘why do participants enjoy the program?’ and ‘How does the program help increase self esteem for participants?’. In short, you can use a quantitative, qualitative, or a mixed version of each of the six methods of data collection. Data collection is described as the “process of gathering and measuring information on variables of interest, in an established systematic fashion that enables one to answer queries, stated research questions, test hypotheses, and evaluate outcomes.”. You should set a time frame for collecting data. An online survey can be hosted on your own website or with a third-party provider. While less objective than quantitative data, it allows for a greater depth of understanding of respondents’ opinions and motivations. Qualitative methods include focus groups, group discussions and interviews. (+) The net for data collection may be cast wider, since there is no need to travel through distances to get the data. 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